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Category: Small Business

Small Business Strategy
July 7, 2025Paddy @ Cotswold.Digital

Content Marketing for Small Businesses: A Beginner’s Guide

Running a small business is demanding. Between managing day-to-day operations, keeping customers happy, and trying to grow, finding time for […]

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Small Business Strategy
July 1, 2025Paddy @ Cotswold.Digital

The Power of Micro-Positioning: How Small Businesses Can Own a Niche

Most small business owners know they should “stand out,” but few know how to do it effectively. In crowded markets, […]

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Small Business Strategy
June 25, 2025Paddy @ Cotswold.Digital

The Three Types of Marketing Strategy, and Why Most Small Businesses Only Use One

For most small businesses, marketing means action. Posting on social media, running ads, sending emails, maybe sponsoring a local event. […]

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Cotswolds Small Business
June 18, 2025Paddy @ Cotswold.Digital

How Local Businesses Can Build Real Customer Loyalty

When you run a local business, loyalty is more than a nice bonus. It’s your safety net. Loyal customers are […]

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Email Small Business Strategy
June 18, 2025Paddy @ Cotswold.Digital

Three Emails Every Local Business Should Have on Autopilot

Most small business owners are short on time. Between keeping customers happy and managing the day-to-day, it is hard to […]

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Email Small Business
June 18, 2025Paddy @ Cotswold.Digital

How Simple Automations Save Founders Time, Energy and Headspace

Running a business means wearing a lot of hats. You’re often the marketer, the customer service team, the bookkeeper and […]

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Small Business
June 9, 2025Paddy @ Cotswold.Digital

Marketing Momentum: How to Keep Going When You’re Busy Serving Customers

Most small business owners don’t struggle with hard work. They struggle with headspace. When you’re deep in client work, managing […]

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Branding Small Business
June 9, 2025Paddy @ Cotswold.Digital

Your Brand Is Not Your Logo. It’s the Promise You Keep.

Ask a small business owner what they think branding is, and you’ll often hear answers like: “It’s my logo,” “It’s […]

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  • Small Business (11)
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